About the course
This course provides a comprehensive introduction to essential corporate writing
skills. Through examining communication theories, writing processes, and practical applications, learners will develop the ability to produce effective corporate communications. Also, the course incorporates generative AI to enhance written communication skills in professional settings, providing students with cutting-edge tools to improve clarity, coherence, and effectiveness in their writing.
What you'll learn
You will learn:
- The tools for effective corporate communication
- How to write emails, memos, resumes, reports, and proposals
- Use of generative AI for written communication
- Advanced techniques for clarity, coherence, and effectiveness in written communication
- The ethical considerations of using generative AI
Requirements
Pre-Requisites:
- Basic English Proficiency
- Basic Computer Skills
Course Requirements:
- Complete all modules
- Participate in discussions
- Take the assessment quizzes
Technical Requirements:
- Reliable internet connection
- Computer or mobile device with webcam
- Audio and video capabilities
- Compatible web browser (e.g., Chrome, Firefox)
Duration:
- Self-paced: 6-8 weeks
- 15 Learning Hours
Who Should Enroll
- Anyone aspiring to excel in a corporate environment, where clear and professional written communication is paramount
- Anyone seeking to leverage generative AI tools in written communication
- Industries aiming to build professional written communication skills in their employees to streamline internal and external communications of the organization
- Students aiming to venture in corporate world or fields of research
- Anyone seeking to up their corporate written communication skills
Course content
- Announcements
- 👋 Welcome to Essentials of Corporate Written Communication Course
- ▶️Instructor's Welcome Note
- 👩🏫Instructor's Profile
- 🪪Instructor Interaction Information
- 📃Course Navigation Guide
- 🗨️Introduce Yourself
- 📖 Reference Book
- 📃 Outline of Module
- ▶️ Lecture 1- Foundation for Effective Corporate Writing
- 📖 Reading 1- Audience Recognition
- Reading 1- Audience Recognition (copy)
- Helping Slides - Audience Recognition
- Reading 2- Detailed Note on Brainstorming, Clustering, Listing, and Free Writing
- Helping Slides - Brainstorming
- ▶️ Lecture 2 - 7 Cs of Communication
- Helping Slides - 7C's of Communication
- Helping Slides - 7 Principles of Communication
- Reading -3 : The Communication Model
- Helping Slides - The Communication Model
- Quiz from Reading-3
- Reading -4 : Mechanics of Technical Writing: Punctuation Guide
- Helping Slides - Mechanics of Technical Writing
- Quiz from Reading - 4
- Reading -5: Ten Common Grammar Mistakes & How to Avoid Them
- Helping Slides - Ten Common Grammar Mistakes & How to Avoid Them
- Quiz from Reading 5
- Reading- 6: Ethical Communication
- Helping Slides - Ethical Communication
- Reading-7: What is Multiculturalism?
- Helping Slides - Multiculturalism
- Module 1- End Quiz
- Outline of Module
- ▶️ Lecture 1 - Mastering Pre and Post Writing Strategies
- Reading - 8: Approaches to Writing: Composing Good News and Bad News Messages
- Helping Slides: Approaches to Writing - Good News Bad News
- Reading - 9: Persuasive Message: Sales Appeal
- Helping Slides - Approaches to Writing
- Reading - 10: Group/Collaborative Writing - Requirement, Techniques, and Stages
- Helping Slides - Group Collaborative Writing
- Quiz on Reading - 10
- Reading 11: Paragraph Writing - Detailed Note
- Helping Slides - Paragraph Writing
- Reading 12: Detailed Note on the Writing Process: Plan, Write, Complete
- Helping Slides - The Writing Process
- Quiz from Reading 12
- Reading 13: Presentation Skills
- Helping Slides - Presentation Skills
- ▶️ Lecture 2 - AIDA Model
- Helping Slides - AIDA Model
- Assignment: "Crafting a Persuasive Business Proposal Email Using the AIDA Model"
- Module 2 - End Quiz
- Outline of Module
- ▶️ Lecture 1- Introduction of Module 3
- Reading 13 - Correspondence in the Workplace: Detailed Note
- Helping Slides - Correspondence in Workplace
- Reading 14 - Email Writing: A Detailed Note
- Helping Slides - Email Writing
- Helping Slides - Email Writing Structure
- Letter Writing and Types of Letters
- Helping Slides - Types of Letters
- Helping Slides - Cover Letter
- Quiz on Email Writing
- Reading 15 - Graphics in Technical Writing
- Helping Slides - Graphics in Technical Writing
- ▶️ Lecture 2- CV vs Resume
- Helping Slides - Resume Vs CV
- Quiz on CV vs Resume
- ▶️ Lecture 3- Memo Writing
- Helping Slides- Memo Writing
- ▶️ Lecture 4- Manual Writing
- Helping Slides - User Manual Writing
- Quiz on Manual Writing
- ▶️ Lecture 5- Proposal Writing
- Reading 16 - Proposal Writing: Detailed Note
- Helping Slides - Proposal Writing
- Quiz on Proposal Writing
- ▶️ Lecture 6- Report Writing
- Helping Slides - Report Writing
- Module 3 - End Quiz
- Resource Book
- ▶️ Lecture 1 - AI Driven Writing
- ▶️ Lecture 2 -Types of Plagiarism in AI Driven World
- Assignment Title: Crafting Effective Prompts for AI to Generate Professional Memos
- Module 4 - End Quiz
- ▶️ Lecture 3 - Conclusion
- Course Completion Certificate
Instructors
- 1 courses2 students
Neelma Riaz
Neelma Riaz is a lecturer at NUST and a PhD candidate in linguistics.
As a committed scholar and professional pedagogue, she is passionate about disseminating her knowledge and skills in an effective and innovative manner. Her expertise includes neurolinguistics programming, certified by the American Board of NLP, which she integrates into her teaching approach to create engaging and effective learning experiences.
Neelma's academic journey is marked by numerous presentations at both national and international conferences and several publications. She is dedicated to continuously enhancing her teaching methodologies and contributing to the field of linguistics through her research and scholarly activities.
Enrolment options
This course provides a comprehensive introduction to essential corporate writing
skills. Through examining communication theories, writing processes, and practical applications, learners will develop the ability to produce effective corporate communications. Also, the course incorporates generative AI to enhance written communication skills in professional settings, providing students with cutting-edge tools to improve clarity, coherence, and effectiveness in their writing.
- Teacher: Neelma Riaz
- Enrolled students: 2
This course includes
- Custom certificates
- Feedback
- Forums
- Quizzes
- Resources